On 25th January 2018 the launch of the first virtual mobile operator in Bulgaria was announced at a press conference by the “Mobile Alternative Communications” - a venture of 5 leading local ISPs – Neterra, Net1, SKAT, Telecabel, Telesim.
"Pioneering the telecommunications, we believe that Bulgaria doesn't have a place for more than three mobile operators with national coverage. Launching the virtual mobile operator creates value for all parties involved in the market. For the mobile operators, it will lead to effective use of their capacity. For the ends user – innovative and flexible services, and for the state – possibility for sustainable development for the economy. We sincerely believe that the started negotiations with the mobile operators will end successfully", added Neven Dilkov, Neterra CEO.
Mobile Alternative Communications defines their close connection to their end-customers as a competitive advantage. This will allow the development of a full range telecommunication services tailored to the specific needs of customers in every given region.